Me, Myself and I & Marketing

I came to the realization that every person is a brand, and every day that brand is being marketed by that person … More Me, Myself and I & Marketing

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Boost social media marketing efforts with these 5 free tools

Social media marketing can be time consuming and expensive, leading to misguided social media posts or marketers giving up on the idea entirely. Luckily, there are various tools and applications available that can aid your social media marketing efforts without costing you an arm and a leg.  Social mention Social mention is a media monitoring … More Boost social media marketing efforts with these 5 free tools

Instagram Cannibalism

We’ve all been guilty of encouraging cannibalism unknowingly, but not as you would expect. Cannibalisation actually plays an important part in marketing and business in general. How, you may ask? Let’s say a company has one product (product A), and this company introduces a new product into the market (product B); Product B can – … More Instagram Cannibalism

5 Social media tips every business should implement

Confused about what content to include or exclude on your social media platforms? Well stay tuned ’cause these 5 tips are the content essentials every business should use. Be excited, B-E excited. Try to appeal to your target market by creating shareable content linking to special occasions. Be excited about upcoming events, sharing the joy … More 5 Social media tips every business should implement